Need Low Cost or Free Health Insurance?


NY State of Health is a marketplace where individuals, families and small businesses can shop for, compare and buy health insurance coverage. It is also a place to receive financial assistance to reduce the cost of coverage.

Call us to learn more about your options on the NYS of Health Marketplace. We have state certified navigators to assist you in finding out about subisdies and tax credits available to off set the cost of health insurance. There are many plans available that are low cost or no cost at all. Let us help you find the right insurance for you and your family.


You can apply for Medicaid, NYS Essential Benefits Plan and Child Health Plus at anytime during the year.

Not Sure? Call Us!

We can answer all of your questions!!!


Anyone can apply on their own online. However, New York State makes it easier for all New Yorkers to enroll in the marketplace by providing in-person assistance with a certified Navigator.


The Health Initiative has trained Navigators to help St. Lawrence County residents understand the marketplace and their options.  We understand that it can be difficult to travel and take time off to use this assistance, therefore we have enrollment opportunities for you at over 13 different sites across the county. Our navigators will even be available on some evenings and Saturdays!


Interested in setting up an appointment?  Please call 315-261-4760 or email This email address is being protected from spambots. You need JavaScript enabled to view it. to schedule an appointment. 


What will you need to get Health Insurance?  You should know, and be prepared to show proof of:

  • Address, Date of Birth, Social Security Number
  • Information regarding your Citizenship, Immigration Status
  • Proof of Employment, Household Income, Income Tax
  • Medicaid Benefit, Unemployment Information


Are you a small business?   We will come to your place of business to help you work through the marketplace.  Simply email Jerome This email address is being protected from spambots. You need JavaScript enabled to view it. your available times, and we'll work with you!


Listen to what some of our participants have to say about the Navigator program:


  • Jerome fit me right into his schedule, was very clear & informative. I appreciate his help!!!”

  • “If it wasn't for the "navigator" I [would] never had gotten thru any of it.  THANK YOU!!!”

  • “Very professional, polite helpful. I am very thankful. [Extremely] helpful saved my life.”



We encourage you to be careful with your personal information.  The New York State of Health has posted this Consumer Fraud Alert to help you understand how you can protect yourself.


Want to learn more about the New York State of Health, including finding a location near you for an appointment? Visit the New York State Of Health Marketplace here


Questions?  This email address is being protected from spambots. You need JavaScript enabled to view it. or call us at  315-261-4760





Health Initiative, Inc.     315-261-4760      6439 SH 56, PO Box 5069, Potsdam, NY 13676